MyHerbalife business owners: It's time to step up your game and learn what it REALLY takes to become a top 3% earner Are you determined to making it to the top of your comp. plan? If you want to become a top earner, you must go well beyond your circle of friends and family. The single most important skill you could ever learn is marketing. Read the rest of this article to learn several strategies top 2% earners are using to build large and lucrative businesses:
- Define Your Target Market
Once you've identified the target market for your MyHerbalife business, it's much easier to create your marketing. Figure out:
- What sort of person makes the best prospect for your MyHerbalife opportunity?
- What major problems do they have?
- What can you provide that solves those needs?
- On which websites does your audience spend the most amount of time?
Once you've clarified these things, everything you do in your marketing will be more effective. Defining your target market and its needs allows you to define your marketing pieces. Deciding what to blog, create videos, or write emails about becomes very easy.
Network marketers in companies such as MyHerbalife usually target the wrong people. Usually they target people they know who are out of work or in financial straights. Avoid people in financial crisis, they will not have the money to build a business.
The best prospects for your MyHerbalife venture are frustrated network marketers who have not yet been successful. You don't need to sell network marketers on the business model. And they're already used to investing in a business.
Create educational marketing pieces that solves network marketers' problems, such as not making enough money, or facing high attrition. Market in a way that positions you as a trusted expert. A lot of your audience will want to buy things you promote and join your MyHerbalife organization.
- Lead Others
You've got to be a leader if you want to make major income in a deal like MyHerbalife. Leadership is something you learn in two ways:
- Model other leaders. Attend live events and get to know top producers. Get out of your comfort zone and introduce yourself to the people you want to model.
- Practice leadership. Being a leader is something you learn through doing. Hours of reading books and listening to trainings can never replace the benefit of one hour of implementation!
Cultivate your mindset Your leadership starts with your belief in yourself. Strengthen your frame of mind so you succeed despite obstacles.
A lot of the people you sponsor will end up quitting. Do not get attached and never get affected by what these people do. Be an example.
People are going to look at your actions and results, not just listen to your words. Execute each day on the tasks required to succeed. Words are easy. Do the things you must do. Teach people what to do. Don't make the mistake of building the business for somebody else.
Show your MyHerbalife downline what you do to create results. Send instructive emails. Help the people in your MyHerbalife business who are creating results.
- Increase Your Value
Most new MyHerbalife marketers focus too heavily on MyHerbalife, its comp plan, products, the management team, etc. Then they go out and try to tell people about their MyHerbalife business opportunity or the MyHerbalife product line.
This approach is a HUGE mistake. No one on the Internet cares about your network marketing company, whether it's MyHerbalife or another company. These frustrated networkers ARE NOT seeking a new opportunity. Even one you stand behind such as MyHerbalife!
On the Internet, your target market is network marketers who have not experienced success yet. These people are looking for something else: a mentor to show them how to become successful in their business! The network marketing company this leader promotes is secondary.
You absolutely must position yourself as a coach/trusted advisor who can help your prospects succeed in their home based business. To position yourself in the marketplace as a trusted guide, teach your prospects tips and tactics vital to their business success.
If you don't know tactics and strategies then you're going to need to learn new skills. Purchase courses, membership websites and attend live training events and constantly improve your skills. You don't need to master EVERY aspect of marketing.
Choose ONE strategy, such as how to generate leads on Facebook, or how to prospect people into your MyHerbalife business over the phone, or another useful business skill and you can differentiate as someone highly skilled at this ONE thing. When you start teaching, your prospects will see you as the leader they want to follow. On the front end of your business, don't pitch your MyHerbalife opportunity, instead teach the skill you've been mastering.
- Define Your Target Market
Once you've identified the target market for your MyHerbalife business, it's much easier to create your marketing. Figure out:
- What sort of person makes the best prospect for your MyHerbalife opportunity?
- What major problems do they have?
- What can you provide that solves those needs?
- On which websites does your audience spend the most amount of time?
Once you've clarified these things, everything you do in your marketing will be more effective. Defining your target market and its needs allows you to define your marketing pieces. Deciding what to blog, create videos, or write emails about becomes very easy.
Network marketers in companies such as MyHerbalife usually target the wrong people. Usually they target people they know who are out of work or in financial straights. Avoid people in financial crisis, they will not have the money to build a business.
The best prospects for your MyHerbalife venture are frustrated network marketers who have not yet been successful. You don't need to sell network marketers on the business model. And they're already used to investing in a business.
Create educational marketing pieces that solves network marketers' problems, such as not making enough money, or facing high attrition. Market in a way that positions you as a trusted expert. A lot of your audience will want to buy things you promote and join your MyHerbalife organization.
- Lead Others
You've got to be a leader if you want to make major income in a deal like MyHerbalife. Leadership is something you learn in two ways:
- Model other leaders. Attend live events and get to know top producers. Get out of your comfort zone and introduce yourself to the people you want to model.
- Practice leadership. Being a leader is something you learn through doing. Hours of reading books and listening to trainings can never replace the benefit of one hour of implementation!
Cultivate your mindset Your leadership starts with your belief in yourself. Strengthen your frame of mind so you succeed despite obstacles.
A lot of the people you sponsor will end up quitting. Do not get attached and never get affected by what these people do. Be an example.
People are going to look at your actions and results, not just listen to your words. Execute each day on the tasks required to succeed. Words are easy. Do the things you must do. Teach people what to do. Don't make the mistake of building the business for somebody else.
Show your MyHerbalife downline what you do to create results. Send instructive emails. Help the people in your MyHerbalife business who are creating results.
- Increase Your Value
Most new MyHerbalife marketers focus too heavily on MyHerbalife, its comp plan, products, the management team, etc. Then they go out and try to tell people about their MyHerbalife business opportunity or the MyHerbalife product line.
This approach is a HUGE mistake. No one on the Internet cares about your network marketing company, whether it's MyHerbalife or another company. These frustrated networkers ARE NOT seeking a new opportunity. Even one you stand behind such as MyHerbalife!
On the Internet, your target market is network marketers who have not experienced success yet. These people are looking for something else: a mentor to show them how to become successful in their business! The network marketing company this leader promotes is secondary.
You absolutely must position yourself as a coach/trusted advisor who can help your prospects succeed in their home based business. To position yourself in the marketplace as a trusted guide, teach your prospects tips and tactics vital to their business success.
If you don't know tactics and strategies then you're going to need to learn new skills. Purchase courses, membership websites and attend live training events and constantly improve your skills. You don't need to master EVERY aspect of marketing.
Choose ONE strategy, such as how to generate leads on Facebook, or how to prospect people into your MyHerbalife business over the phone, or another useful business skill and you can differentiate as someone highly skilled at this ONE thing. When you start teaching, your prospects will see you as the leader they want to follow. On the front end of your business, don't pitch your MyHerbalife opportunity, instead teach the skill you've been mastering.
About the Author:
Ricardo Interpemian has educated thousands of business owners how to grow businesses like MyHerbalife.
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