If you advertise your business through mobile marketing, it is very important to use methods that are up to date. New mobile devices are made available on the market all the time and your campaign will remain relevant as long as you adapt to new technologies and features.
Making very short video clips, ranging from four to six seconds, will be big this year. Put on a continuous loop, these images will need to be interesting enough to keep the attention of the customer long enough for them to consider going to your site. Depending on your product or services, it may be funny or serious. The key is that it hold the eye of your customer.
Consumers are likely to use their phone so they can compare prices. It is not unusual to see customers doing some comparison shopping with their phones inside a store. If you can afford to offer a few products below what they retail for in other stores, make sure you feature these products in some ads. Developing your affiliate program is another good way to make sure your products show up on price comparison websites that shoppers are likely to check before making a purchase.
Creating apps is another popular way to promote your business on the mobile platform. More users can download apps now that Smartphones are becoming affordable. Creating apps is made easy thanks to software, but you can also hire a professional to create a quality app for you. Your app will be successful if it provides customers with original and useful content.
These different strategies will help you stay up to date with mobile marketing trends for 2014. Focus on implementing the methods that are relevant to your target audience.
Making very short video clips, ranging from four to six seconds, will be big this year. Put on a continuous loop, these images will need to be interesting enough to keep the attention of the customer long enough for them to consider going to your site. Depending on your product or services, it may be funny or serious. The key is that it hold the eye of your customer.
Consumers are likely to use their phone so they can compare prices. It is not unusual to see customers doing some comparison shopping with their phones inside a store. If you can afford to offer a few products below what they retail for in other stores, make sure you feature these products in some ads. Developing your affiliate program is another good way to make sure your products show up on price comparison websites that shoppers are likely to check before making a purchase.
Creating apps is another popular way to promote your business on the mobile platform. More users can download apps now that Smartphones are becoming affordable. Creating apps is made easy thanks to software, but you can also hire a professional to create a quality app for you. Your app will be successful if it provides customers with original and useful content.
These different strategies will help you stay up to date with mobile marketing trends for 2014. Focus on implementing the methods that are relevant to your target audience.
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