With eBay being one of the premier ecommerce platforms on a global scale, it comes as no surprise that there are seemingly countless sellers on the site. Some can achieve greater awareness on the platform than others, though, and a good portion of this comes from Long Island SEO. Simply put, they are able to rank well on search engines. To obtain the greatest level of eBay success, here are a few do's & don'ts of SEO to know.
DO use keywords whenever possible. While you don't want to oversaturate your eBay store with keywords, they should be applied whenever possible. The areas where these can be used include the name of the store itself and the descriptions of your various products. Provided these terms are applied in seamless fashion, your rankings will begin to improve. Reputable agencies such as fishbat will say the same.
DON'T let your listings go up without the specifics. What are these, you may wonder? Let's say that you search for a video game on eBay; you will see a number of additional filters on the left side of the page. These will include the console that your game is for, the price at which it's listed, whether it's a new or used copy, and what have you. When creating your listings, it's in your best interest to include these details. They will help your SEO progress in a major way.
DO ensure that your eBay is mobile-friendly. One of the other important pillars of SEO is responsiveness, which means that your storefront should transfer well across numerous devices. Not only will people visit your site on desktop and laptop platforms, but smartphones and tablets as well. You should account for all of these devices when optimizing your storefront and listings. You'll see greater rankings in the long term.
DON'T let yourself become limited to eBay. While this platform has many services and capabilities you can take advantage of, having your eBay storefront rank can be done through other methods. For the sake of argument, let's say that you have a blog. You can do this as a platform to discuss topics related to your products, whether they're electronics, books, or what have you. If nothing else, you can use this platform to generate links, which will improve SEO further.
DO use keywords whenever possible. While you don't want to oversaturate your eBay store with keywords, they should be applied whenever possible. The areas where these can be used include the name of the store itself and the descriptions of your various products. Provided these terms are applied in seamless fashion, your rankings will begin to improve. Reputable agencies such as fishbat will say the same.
DON'T let your listings go up without the specifics. What are these, you may wonder? Let's say that you search for a video game on eBay; you will see a number of additional filters on the left side of the page. These will include the console that your game is for, the price at which it's listed, whether it's a new or used copy, and what have you. When creating your listings, it's in your best interest to include these details. They will help your SEO progress in a major way.
DO ensure that your eBay is mobile-friendly. One of the other important pillars of SEO is responsiveness, which means that your storefront should transfer well across numerous devices. Not only will people visit your site on desktop and laptop platforms, but smartphones and tablets as well. You should account for all of these devices when optimizing your storefront and listings. You'll see greater rankings in the long term.
DON'T let yourself become limited to eBay. While this platform has many services and capabilities you can take advantage of, having your eBay storefront rank can be done through other methods. For the sake of argument, let's say that you have a blog. You can do this as a platform to discuss topics related to your products, whether they're electronics, books, or what have you. If nothing else, you can use this platform to generate links, which will improve SEO further.
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Please consult fishbat for more details regarding what you have just read.. Also published at Long Island SEO: The Do's And Don'ts That Ebay Sellers Should Know.
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