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Website Design Companies: The 4 Benefits Of Using Smartphones

By Arthur Williams


While it probably goes without saying, most people have smartphones these days. Often regarded as miniature computers, these devices are designed to fulfill numerous purposes beyond those related to communication. In fact, many people use them to access the Internet, which the best website development companies in the world can attest. For a better understanding as to why smartphones matter so much, here are 4 reasons to note.

One of the purposes that smartphones serve the top web design companies in the world is that they tend to run sites smoother. There are many reasons for this, including the utilization of fewer assets. Reputable companies along the lines of Lounge Lizard know that these devices boast less power than traditional desktop computers. Ergo, sites should be responsive enough to be used across different devices. The aforementioned smoothness is nothing short of worthwhile.

Another reason why smartphones matter, in this sense, is that they require a certain type of content creation. Seeing as how smartphones can only show so much text at once, it's important to take what's already been established and shrink it down somewhat. This might seem like more hard work, but unique content can have a positive impact on SEO. In simple terms, duplicate content is a no-go.

In addition, when smartphones are used to browse websites, visitors may be more likely to stick around. Lower bounce rates matter, especially for SEO reasons. When someone sticks around on a site, instead of clicking away after only a couple of seconds, it shows search engines that the site in question is trustworthy. Mobile devices like smartphones are especially useful in this sense, which makes them that much more worthwhile.

Finally, smartphones have the benefit of being used anywhere. Desktop and laptop computers, while more powerful, are only so portable. In fact, you may only be able to use them in certain spots depending on the PC you have. Smartphones, on the other hand, can connect to several Wi-FI hotspots, whether you're at the airport, dining at a restaurant, or what have you. When websites are developed with these devices in mind, the ability to reach everyone becomes greater.




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